Enemy

Excerpt: Chapter 2, The Liar

“Interviewers also need to be aware of The Primacy Effect, the first impression of another person that occurs within the first seven seconds of their meeting…These impressions may either be very insightful or very misleading, however, and most people are poor interpreters of them. It is something we do instinctively, and clothing and grooming play a large role…Our appearance will start the conversation long before any words are spoken.”